The publication, covering Silicon Valley technology, finance and lifestyles, was looking for a secure online solution where their customers and subscribers could both register for the variety of business-oriented events they sponsor as well as subscribe to their publication.

According to Armon Mills, Publisher and President of Biz Ink. "We were looking for a way to provide instant and secure credit card payment for our event registrants, and to give our subscribers full online access to our editorial content. For non-subscribers, we wanted to provide an instant, easy and secure way to become a subscriber and to register for our events --- without ever having to pick up the phone. We found our solution with 123Signup, a Silicon Valley company.

123Signup's service sits silently behind our website. We maintain our own identity and complete control, while 123Signup works 24/7 to take event registrations and sign on new subscribers."

"This service should definitely broaden our reach to business subscribers, anywhere in the world. Who wouldn't want to keep current with what's happening in Silicon Valley business?" says Mills. "With the 123Signup service, we look forward to improving our communications with our event customers and subscribers while increasing our efficiencies and saving staff time."

123Signup is America's premier online event registration, membership management and subscriber management service. (www.123signup.com)